News & Events

Kmart Collector Day Event February 11th

For Hot Wheels Lovers Only: Special Colors & First-To Market Releases!

HWC Eve 01-26-12

That oh-so-special day in February is just around the corner. No, we're not talking about Valentine's Day. We're talking about something that's really hot… the Kmart Collector Day Event!



Kmart Collector Day event


Saturday, February 11th, 2012 at 9:00 AM local times


U.S. Kmart stores (excluding Puerto Rico)


Click here for a list of participating U.S. Kmart stores

Like all of our collector events, we've packed cases of vehicles with all-new special colors and First-To-Market releases that will have your heart going pitter-patter. Open these cases created just for the event and you just might find the car of your dreams!

Special Colors

  • '68 HEMI Barracuda (micro lavender)
  • '68 Cougar (hunter green)
  • 2010 Camaro w/ Light Bar (anodized blue)
  • '69 Mercury Cougar Eliminator (fluorescent chartreuse)


  • '70 Pontiac GTO Judge
  • Custom '69 Chevy Pickup
  • 2008 Mitsubishi Lancer Evolution

February 11th is also the date of our latest 20-for-1 promotion. If you're attending the Kmart Collector Event, it's the perfect time to pick up the 20 select Hot Wheels basic cars you'll need to get a 1:64 '55 Chevy Panel featuring a Spectraflame dark green finish! (Please follow the link for details.)

If you've never been to a Kmart Collector Day event, check out this article packed with tips on how to make the most of the event. Then head over to your favorite location on Saturday, February 11th at 9:00 AM for your chance at exclusive colors and first-to-markets you're destined to love!

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